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The smallest guide for Rock The Post, Kickstarter, Indiegogo and RocketHub

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Kickstarter, Indiegogo, RocketHub and Rock The Post Logos.

In the previous post “Crowdfunding: what it is and how it works” I explained the aim of crowdfunding. Today I explain how most popular platforms work.

In each Kickstarter, Indiegogo, RocketHub, and Rock The Post FAQ/About pages, there are clear explanations about the main concepts and methods of working.

They have in common the following main general concepts:

  1. Everyone can start a new crowdfunding campaign with a project.
  2. The applicants have to register, login and define duration, amount of funding and rewards for backers;
  3. The applicants have to upload a project summary, with a strong communicative media campaign (videos, images etc ..)
  4. Applicants need to continuously update the project “state of art” for more credibility;
  5. Backers support projects with a credit card donation and are able to change, in any moment, the amount of donation until the platform policies allow this action.
  6. Backers are able to contact the project owners for suggestions or information;
  7. For some of these platforms only if the project achieves the goal, backers’ credit cards are charged when duration expires and the owners have a crowdfund! Instead, for other platforms there are several policies about the fund achievement (see their FAQ sections).

Cristian De Mitri



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